eco

Happy Earth Day From ITVS, Community Cinema, Community Classroom, and Independent Lens!

Earth Day. Maybe for you it evokes happy thoughts of planting trees and gathering with friends to celebrate the planet and toast to its good health. Maybe it’s one of those extra-dose-of-guilt days when you’re extra conscious of separating your trash and ashamed of the fact you still use an internal-combustion engine to get to work. Perhaps you’re aware enough of the climate crisis, species on the verge of extinction, and the plight of the rainforest, that today you’ll just duck your head back under the covers and wait it out until tomorrow.

Whichever Earth Day style fits you best, we’d like to offer up some helpful resources to make your day a little happier and greener. First off, check out our slate of green-themed films for the occasion, including Dirt! The Movie, Garbage Dreams, and A Village Called Versailles, all airing this month on Independent Lens. And from last season, revisit Taking Root: The Vision of Wangari Maathai. That one’s definitely worth revisiting for its inspiration factor alone.

Ah but as Kermit said, it isn’t always easy bein’ green. For example, have you ever been confused about what you can recycle and what you can’t? Same here. As part of our film Garbage Dreams we’ve put together a handy tip sheet for you. Even better, we’ve launched a super-cool interactive recycling game so you can put your newfound wisdom to work. And check out a resource we found when we were researching this:  Earth911.com, a site that lets you know what recycling facilities are near you so you can really pump up your recycling efforts.

As they say, we’ve only got one planet so we better treat it right. We salute the filmmakers, community organizers, and educators who work every day to ensure that somebody speaks for the Earth when it can’t speak for itself. Stay green, people!

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Los Angeles and San Francisco Proclaimed April 20th to be “Dirt Day”

The cities of Los Angeles and San Francisco issued proclamations yesterday naming April 20th to be “Dirt Day” in honor of Dirt! The Movie, the award-winning documentary previewed by Community Cinema in March. San Francisco Mayor Gavin Newsom and Los Angeles Councilwoman Jan Perry will sign the official Dirt! Day Proclamations in their respective cities today, to ignite the discussion about safeguarding soil and the billions of organisms it contains.

Dirt! The Movie tells the story of the underappreciated stuff beneath our feet. Narrated by award-winning actress, author and activist, Jamie Lee Curtis, Dirt!, tells the story of Earth’s most valuable and least valued source of fertility from its miraculous beginning to its current crippling degradation. Inspired by William Bryant Logan’s acclaimed book Dirt: The Ecstatic Skin of the Earth, the film deftly combines science and humor as it digs into the history and current state of the living organic matter from which we all come and where we will all one-day return. An eclectic group of passionate dirt lovers appear in Dirt! – from world-class biologists to Rikers Island convicts, from community activists to Nobel Laureates – to offer viewers answers to problems while inspiring us to clean up the mess that we have created.

Don’t miss Dirt! The Movie on Independent Lens (check local listings).

Watch an interview with Jamie Lee Curtis, the narrator for Dirt! >>

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Wednesday, April 21st, 2010 All Video, In the News, Special Events View Comments

Dirt! The Movie Premieres Tonight on Independent Lens on PBS

“Charming… Dirt! The Movie digs deep into soil. -San Francisco Chronicle

“An invigorating look at an invaluable substance we take for granted that makes the case that ‘dirt might be more alive than we are.’” -Los Angeles Times

Community Cinema previewed Dirt! The Movie at over 50 free events nationwide. We engaged audiences in communities large and small to challenge their understanding of soil, dirt, and our Earth.

It’s under our feet and under our fingernails, but what is it? And how did it get there? Inspired by William Bryant Logan’s acclaimed book Dirt: The Ecstatic Skin of the Earth, find out how industrial farming, mining and urban development have led us toward cataclysmic droughts, starvation, floods and climate change. Dirt is a part of everything we eat, drink and breathe. Which is why we should stop treating it like, well … dirt.

Dirt! The Movie premieres tonight, Tuesday, April 20 at 10:00 on Independent Lens on PBS (check local listings).

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Community Cinema Screens Dirt! The Movie in Monterey, CA

Community Cinema recently hosted a screening of the Independent Lens film Dirt! The Movie in Monterey, CA. The film looks at how industrial farming, mining, and urban development have endangered soil and resulted in cataclysmic droughts, starvation, floods, and climate change. Find out what happened at the screening from Elsa Dooling of the Pesticide Watch Education Fund, who helped organize the event.

Bike powered smoothies at the Dirt! Monterey screening

Torrential rains washed over the Monterey Bay, and heavy winds ripped through the trees. But, at about 3 PM a sudden break in the storm gave me the opportunity to quickly throw on my rain gear and join our organizing team to begin the planned outdoor festivities that were to precede the April 11th screening of Dirt! The Movie. As if by design, the weather softened and welcomed the community out to enjoy smoothies made with bike power, and to get dirty as they made clay and wildflower seed balls and watched compost demonstrations. The energy and momentum of the event got into full swing as the sun peaked out and rainbows could be seen over the theater. Guests mingled and enjoyed delicious treats donated by local restaurants and bakeries, and even sipped wine donated by the Monterey County Film Commission. Table displays offered the audience a chance to learn about the partner organizations that collaborated to bring the event to life: Pesticide Watch Education Fund, Monterey Green Action, Monterey County Film Commission, and ITVS. Our good friend (and local photographer/activist extraordinaire) Michelle Magdalena Maddox, was even screen-printing recycled t-shirts with a beautifully designed calendar of all of April’s Earth Day events right on the spot. It was amazing!

› Continue reading

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Community Cinema Screens Dirt! The Movie in West Hollywood

Just the other night, Community Cinema hosted a screening of the Independent Lens film Dirt! The Movie at the Pacific Design Center in West Hollywood, Calif. The film looks at how industrial farming, mining, and urban development have endangered soil and resulted in cataclysmic droughts, starvation, floods and climate change. Regional Outreach Coordinator Desiree Gutirrez gives an overview of what happened and discusses the local impact.

Tracy Fleischman, Lisa Smithline, and Andy Lipkis at the West Hollywood Community Cinema screening of Dirt! The Movie.

Tracy Fleischman, Lisa Smithline, and Andy Lipkis at the West Hollywood Community Cinema screening of Dirt! The Movie.

It’s early in the morning (okay, afternoon!) and I am still recovering from last night’s tremendously successful Community Cinema screening of Dirt! The Movie. Nearly 300 people gathered to watch the film at the Pacific Design Center in West Hollywood, Calif. The evening started with a delicious organic, locally grown, zero-waste reception catered by Jennie Cooks Catering. As guests mingled with their glasses of California-grown, organic wine, filmmakers Bill Benenson and Gene Rosow greeted arriving guests such as Kathleen Kellogg Johnson (Kellogg Garden Products), and Denise Ritchie (Malibu Compost).

The audience was completely engaged with the film. A few audience members had to step out into the lobby to catch their breath and hold back their tears. One guest told me, “The film is amazing, but really hard to watch. We need to be simultaneously having a conversation about water rights and access to water. It’s simply not possible for everyone in the world to grow a little organic garden in their backyards if they don’t have water.”

› Continue reading

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Bioneers Inspire Shift In Thinking About The Web of Life

Bioneers' Aaron Leventman, Media Project Manager & Producer: Moving Image Festival

Aaron Leventman

Our national partners create ways for audiences to learn more about the issues raised in Dirt! The Movie and “get dirty” through environmental service learning projects and be part of imagining solutions for a sustainable future. Aaron Leventman, Media Project Manager, shares why Bioneers is a perfect fit for Community Cinema and Dirt! The Movie.

Bioneers is inspiring a shift to live on Earth in ways that honor the web of life, each other, and future generations. For the past 20 years, we have provided solutions-based education and social connectivity through our national and local conferences our radio series (heard on over 300 stations around the world), anthology book series, television programs and online community. Our two keystone goals are to:

Connect people with solutions by popularizing breakthrough ideas and practices.

Grow social capital by catalyzing, connecting and strengthening strategic networks, including bioregional and community-based alliances.

imageAs Bioneers celebrates our 20th anniversary, our ability to act as a fertile source for the urgent transition to a restored world is converging with an unprecedented receptivity in the world for innovative ways of thinking and acting. Our Dreaming New Mexico initiative is an innovative experiment that uses the vehicle of Bioneersto bring about positive ecological and social transformation at the local and regional level. The Dreaming New Mexico project seeks to reconcile nature and cultures at a state level with pragmatic and visionary solutions, using systemic approaches that address our most pressing ecological and societal challenges. Some of our other programs include: › Continue reading

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Wednesday, March 17th, 2010 Partnerships and Supporters View Comments

Garbage Dreams Continues to Raise Awareness of Recycling All Over The Country

Garbage Dreams tells the story of garbage pickers in Cairo, Egypt who are among the best recyclers on the planet

Garbage Dreams tells the story of garbage pickers in Cairo, Egypt who are among the best recyclers on the planet

Community Cinema Charleston (South Carolina) distributed free recycling bins provided by the city, had a discussion about the Charleston Green Plan, and how to improve recycling in the area.

At Community Cinema Sheboygan our facilitator, Nate Lowe an assistant professor at Lakeland College, teaches a senior level course on environment and consumption. He is also the faculty adviser for the student led group Eco-Friends. He was able to speak about some of their success in getting our local community to begin recycling programs. In 2002, during a trip to Egypt, Nate visited Makattam, the largest recycling village in Cairo where a UNESCO school teaches young Zabbaleen women how to recycle thrown-away fabrics into marketable items. Lowe pointed out that 90% of Cairo is Arabic and 10% is Christian. There were comments addressing concern for the Zabbaleen particularly regarding the statistic that 1 in 5 children die from complications due to the garbage environment and were encouraged to hear that The Gates Foundation donated one million dollars to their recycling school. A public works representative who attended the screening said the average amount recycled in America is about 36% and Sheboygan recycles 24%. He emphasized the severity of the landfill situation in the area by revealing that our landfills are not decomposing like we thought they would and predicted that in 40-50 years we would be mining our own landfills for resources.

Garbage Dreams airs in April on Independent Lens on PBS (check local listings)

Garbage Dreams airs in April on Independent Lens on PBS (check local listings)

At Community Cinema Chicago we had people sitting on the floor in front of the first row, and standing throughout the entire film in the back. We must have turned away over 50 people. The discussion following the film was amazing. Elise Zelichowski from the ReBuilding Exchange moderated. She kicked off the discussion by asking via applause vote how many people in the audience thought that Chicago’s recycling program was poor. That got a resounding round of applause. There was much discussion about improving the efficiency of our city’s recycling and garbage collection. And about correcting the city’s stringent plan for community gardening in vacant lots. One panelist was Ken Dunn, Founder and Director of the Resource Center. Ken is considered Chicagos pre-eminent authority on all things environmental. When Ken said that he learned much from the Zeballeens methods and attitudes, it really meant a lot. Erin Kennedy from SCARCE teaches recycling at schools and community groups across the broad Chicago area. She spoke about what it takes to change habits. The third panelist was Clissold Elementary 7th grader Alana Hurley. She said that at a very young age, she took her parents concern for the environment to heart and was determined to put her concern for the planet into widespread practice. She got her school to start a recycling club and now many students are involved in the effort.

And, at Community Cinema Steamboat Springs (“Ski Town USA”) in Colorado’s Rocky Mountains the Bud Werner Memorial Library, Yampa Valley Sustainability Council, and Yampa Valley Recycles presented a free screening of the documentary Garbage Dreams. Along with Home ReSource, all three groups set up informational tables, including a fairly large Recycling 101 display, for people to discuss and peruse before the film. YVSC then did a short presentation about their Zero Waste initiative at the Steamboat Ski Area and large events around town, plus the upcoming Talking Green event. Yampa Valley Recycles then did a short, informative talk about the state of Steamboat Springs recycling and took questions from the audience.

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My Best Experience Producing a Community Cinema Event: Sydney Meyer – KETC TV – St. Louis

KING CORN Event Attendees Mingle and Learn

KING CORN Event Attendees Mingle and Learn

350 people filled the Missouri History Museum Lobby for the KETC St. Louis Channel 9 Community Cinema screening of the film KING CORN on March 8, 2008.

The night began an hour early with a festive Farmers Market loaded with “healthy foods”. The market had excellent resources with great information and wonderful locally grown, healthy foods. The “Healthiest Potato Chip You Can Get” was the Channel 9 staff’s favorite! It was fun and informative and people were really enjoying themselves. It was a great way to begin the KING CORN evening.

KING CORN event attendees browse the event's farmers market

KING CORN event attendees browse the event's farmers market

After the film and discussion we ended the night with an after-the-film event at a local, near-by restaurant. The owner prepared a special KING CORN dish – “Fresh, buttery Sea Scallops and a zesty relish made with bi-colored corn grown for us by sweet corn local, farm specialists. The big, fat, juicy kernels have captured the bright sun and blue skies of a long Missouri Summer, lying blissfully at slumber in our big freezer since August of ’07.”

KING CORN Learning Station

KING CORN Learning Station

I just loved that colorful description after our discussion had pointed out our lost connection with the food we eat! The conversation continued into the night ending with the idea there need to be more films on this topic and other environmental issues. This is a very popular subject with our audiences.

Thanks, the film was a great pick. We “hunger” for more films from the KING CORN producers!

Sydney Meyer
Project Manager
KETC TV
St. Louis, MO

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By Erik Rasmussen